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Benny Reich

Thoughts on Strategic and Empowering Product Management

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    The All-in-One ProductManager
    Benny Reich
    • Aug 1, 2019
    • 2 min

    The All-in-One ProductManager

    Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO) Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirem
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    Benny Reich

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